Belstaff and Goodwood, two of the most iconic British luxury brands, have joined forces to create menswear Goodwood Sports & Racing Collection by Belstaff. Bringing together their shared ardour for adrenaline-fuelled sport, courage and exhilaration, the catalyst for this union is a passion for British machines of speed, power and beauty, together with the heroes that mastered and adored them.
The Goodwood Sports & Racing Collection by Belstaff focuses on reviving and re-interpreting luxury classics from the annals of the Goodwood racing archive. Goodwood was the spiritual home of British motor racing between 1948 and 1966 and today is the home of the largest annual motor-culture events in the world. The GSR by Belstaff collection takes its lead from Goodwood’s living history and is centered on the iconic outerwear jackets, for which Belstaff became famous at Goodwood in the 1950s and 60’s.
This affiliation will position The Goodwood Sports & Racing Collection at the heart of the Belstaff brand taking centre stage in flagship stores around the world. The inaugural collection inspired by the Goodwood archive focuses on luxury and racing essentials, such as the classic and unmistakable Goodwood Trialmaster jackets, vintage leather jackets with GSR signature gunmetal hardware, and relaxed piqué shirts made of exotic linen, to be worn under the essential jacket.